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The Big Ass News Puts Kim Kardashian’s Butt To Good Use

And they say journalism is dead.

Two Miami Ad School students and freelance art directors Jen Garcia of 360i and Carl Larsson of Havas are here to prove it isn’t with the help of Kim Kardashian’s ass. The duo created a website entitled The Big Ass News that puts Kim Kardashian’s famous for nothing ass to good use. The Big Ass News, shares primarily international stories from respected outlets like the BBC, CNN, The New York Times, The Guardian and more and users have to literally click Kim’s butt to read the story.

The idea is brilliant because most people know more about Kim’s ass than seemingly more important world events. The project is seemingly a cultural wake-up call. Whether it breaks the internet or not, The Big Ass News is sure to make you click. And this is click bait we can vouch for. Check out some of the stories below.

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