Kathleen Gemmer’s Thesis “Buying The Image: A Visual Analysis of Advertising” is a bold work of art that explores and evaluate ideas related to the role that advertising plays in distancing consumers from the reality of a product.

“Buying The Image” represents an effort to subvert the visual language of advertising in order to reveal its attempts at cultural homogenization through the restriction of information. Check out images of the thesis below. They are pretty amazing to look at.